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SURF Break – Dive In! Sustainability as a Business Model Transformation

In the May/June Harvard Business Review, Visnjic, et. al provide how companies can “make sustainability not only a goal but also the driver of their business model.”

The authors identify the following three primary challenges and provide detailed action steps to achieve them (click here to access):

  • Strategic challenge: Identify a concrete path.
  • Organizational challenge: Introduce global change at the local level.
  • Collaborative challenge: Create integrated innovation units.